One App. One Tap. was a campaign that supported the marketing of the #1 sports app. Blending music, graphics, highlights from the top athletes in sports, and product features, the goals of the two iterations that I worked on were to increase monthly active users and bring in younger and more diverse fans.

Along with assisting on creative/campaign strategy, campaign management, and delivering TV and digital creative , one of my main responsibilities was co-leading the strategy for the featured musical artists in the campaign. We worked with BIA and D Smoke, garnering industry-wide recognition.

**2 Golds (Animation and Music) and 1 Silver (Copywriting) at the 2022 Clio Sports Awards.

**ESPN+/ESPN App/espn.com was also awarded the Best Consumer Platform and finalist for Best Mobile App at the 2023 Cynopsis Sports Media Awards.